
Description
The whole Business Glossary Series in one purchase. It's built for commerce and business students, new founders, and anyone who needs to speak the language of business across disciplines. Every glossary is organised by topic, so related concepts sit together and are quick to look up.
What's included:
Finance Glossary (about 200 terms)
Markets and market events
Securities and fund types
Trading strategies and performance KPIs (ROE, EBITDA, Altman Z-Score, F-Score)
Corporate finance and M&A
Personal finance
Fintech and crypto
Regulation and governance
Time value of money and risk
Economics Glossary + Formula Sheet (about 200 terms)
GDP, inflation and unemployment
Supply and demand, and elasticity
Market structures
Consumer, production and information theory
Labour economics
Fiscal and monetary policy
International trade and globalisation
A formula sheet for growth, unemployment, elasticity, the multiplier and cost/revenue
Marketing Glossary (over 170 terms)
Business models
Market research (PESTLE, SWOT)
Segmentation and targeting
Branding and positioning
Growth and competitive strategy (the Ansoff Matrix)
Lead types (MQL, SQL, PQL)
Digital marketing and metrics
CRM and service gaps
Pricing and distribution
The sales funnel and the extended 7Ps
Data Analytics Glossary (about 100 terms)
Types of analytics
Data types and big data
Descriptive statistics
BI and data infrastructure
Data-driven decision making
Text mining
Decision and risk analysis
Visualisation, dashboards and privacy (GDPR)
Why the bundle:
Cross-disciplinary: business problems rarely stay in one subject. The bundle covers the overlap between finance and economics, and between marketing and analytics.
Works as a set or on its own: a few foundational terms (such as big data and market events) appear in more than one glossary, so each one stands alone.
Saves you money: you pay $29 instead of $42.
Who it's for:
University and TAFE business, commerce and economics students
Founders and small business owners
Career changers moving into business roles
Anyone revising for exams or job interviews
The Complete Business Glossary Bundle: Finance, Economics, Marketing and Data Analytics
MindfulCreation01
All four Business Glossary Series titles in one download. That's hundreds of plain-English definitions across finance, economics, marketing and data analytics, for less than buying them separately.
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